Woodlands Hotel Fitness Suite Case Study

The Best Western Woodlands Hotel is a delightful country house style hotel nestled away in Broughty Ferry, just 15 minutes from Dundee city centre. The great location and onsite amenities make it a favourite for short breaks, meetings and conferences as well as attracting leisure club members from the local area.

Woodlands Hotel Fitness Suite

The Objective

Woodlands Hotel approached Origin Fitness with the objective of modernising and upgrading their fitness suite to a level that met the same high standard as the rest of their exclusive leisure facilities. With a strong demand from hotel guests for use of the fitness suite as well as from the local community, the hotel management was looking to maximise the use of their space and provide more value to their members.

Woodlands Hotel Fitness Suite

Gym Design and Layout

As part of the consultation process, the Origin Fitness Area Sales Manager made several visits to the site to discuss the requirements and vision that the Leisure Club Manager, Christine, had for the facilities. This project consisted of a full re-design of the pre-existing fitness suite, so Origin FItness advised on all aspects of the work including flooring, layout and decor, as well as equipment choice.

Woodlands Hotel Fitness Suite

Choosing the Right Gym Equipment

For a hotel gym like Woodlands, it was decided that investing in high quality, robust commercial cardio equipment was the best way to reduce the risk of having problems further down the line and avoid regular maintenance. Star Trac Cardio equipment is some of the most robust and technologically advanced equipment on the market today, so Woodlands knew they were making a good decision in installing the popular E series treadmills, cross trainers and bikes as well as Star Trac’s premium indoor cycle, the e-Spinner.

Woodlands Hotel Fitness Suite

To compliment the great new selection of cardio equipment, Woodlands installed high quality Impulse strength and free weight equipment. The Impulse Plamax dual range was ideal for the small strength area available because of each machine’s dual function, giving users a greater variety with the same number of machines.



Testimonial

The entire refit process was remarkably painless from our point of view. Nothing seemed too much trouble, especially in comparison to other companies we had approached. Everything went to plan and was on schedule. I would recommend Origin Fitness to someone looking for a similar refit.

Our account manager was extremely helpful and knowledgeable. In fact it was thanks to his hard work that we also went ahead with the refit in our weights room (our initial plan was to replace cardiovascular equipment only). Not only did he advise us on equipment and layout but also flooring and décor. We continue to have a good relationship."

Christine Cuthill, Leisure Club Manager.

Woodlands Hotel Fitness Suite

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The Outcome

Other than the visible improvements in the fitness suite, the Woodlands Hotel leisure club have reported other significant benefits to us in the months following the project.

As a result of the refurbishment we have seen an increase in member numbers of approximately 12% over 3 months. Furthermore our retention has improved and we have increased our customer satisfaction."

Christine Cuthill, Leisure Club Manager.

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